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BoldRanks / Services / Growth on Amazon

Listings: a product page that answers the customer's question

Product pages that answer the complaints in competitor reviews, include the terms people search for and can be read by Rufus, Amazon's AI assistant.

Why you may be here

  • Your product page gets visits but few sales
  • The copy doesn't answer what customers complain about in competitors
  • Keywords are missing or in the wrong place

What we deliver

  • Title, bullet points, description and backend keywords
  • Competitor review analysis: what customers like and why they complain
  • Question-and-answer friendly copy for Rufus and AI search
  • Category and attribute fields filled in
  • Variation (color, size) structure check
  • Before/after record of changes
How

How we do it

Analysis

We study your product and the top 10 competitors and pull out review themes.

Draft

BoldRanks Brain prepares a draft; a specialist edits it for your brand.

Approval

We show you the copy and publish it with your approval.

Measurement

We track conversion and search visibility weekly.

People and software: BoldRanks Brain prepares review analysis and the first draft; a listing specialist edits and checks the copy. You make the decisions.

Included

  • Listings for the number of products in the package
  • Competitor review analysis
  • Keyword research
  • Daily summary + weekly report

Not included

  • Translation of products outside your package ($39 per product; package products are included in a new marketplace)
  • A+ content, image sets, Brand Store and video (add-ons)
  • Product photography
A case from our records
Root cause

"Only one item in the box" complaints

The earlier theory was disproved; the root cause was a phrase on the carton that described the pack contents wrongly. Customers expected a multi-pack.

Client name withheld. Past results are not a promise of future results.

FAQ

What is Rufus?

Amazon's shopping assistant. It answers customer questions using the information on the product page, so clear and complete copy matters.

Will I see the copy before it goes live?

Yes. No change goes live without your approval.

How many products are included?

5 or 10 main products depending on the package; above Growth, each +5 main products adds $250 per month.

Do you translate?

Yes: English, German, French, Italian and Turkish (other languages coming soon). Package products are included when you enter a new marketplace; other products $39 each.

Let's map out a plan for your brand

On the call we listen to where you are and recommend in writing which work should come first. No obligation.